Who We Are

Cityface is a city-powered skincare brand that elevates Gen-Z communities and cities through clean and vegan ingredients and impactful partnerships with local NGOs.

Founded by a fully Gen-Z team, we hope to provide a unique perspective on skincare through our products and partnerships.

Creativity and diversity brought our Cityface team together and have been the source of inspiration for creating our first three products. Our goal is to now inspire others through creative, clean, effective products that give back to our favorite cities. 

Meet The Founder

Jeena Chong @jeenachong
20, UC Berkeley

Cityface was created from my experience growing up and studying in major cities like Seoul and San Francisco. After moving to the US for college, it was difficult for me to find clean, high-quality products that worked for my highly sensitive and reactive skin. After realizing that a lot of problems I had with my skin originated from pollution and various environmental aggressors within major cities, I started to develop Cityface.

I wanted to create a skincare brand that goes beyond just pretty designs and clean formulations. As a member of Generation-Z, I wanted Cityface to be a brand that empowered and directly supported Gen-Z youth communities in cities. So, a core part of Cityface is our NGO partnership program with Covenant House California, LEAP NYC, and Aeranwon Seoul to support underserved youth communities through per product donations and social media projects.

Our Gen-Z Team

Jessica Vuong
Josephine Liang
Sophia Cheng
Melissa Locke
Ericka Li


All of our products are formulated without fragrance, essential oils, parabens, silicones, and more. We only use the highest quality ingredients.

Cruelty Free

We love our furry friends so we never test our products on animals.

Gives Back

With every product purchased $1 will be donated to the city-specific NGO. Find out more about our NGO partnership program here.

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